Using Different UPCs for Channels

Updated 11 months ago

You can use a different UPC for the same product on these three channels:

  • eBay
  • Amazon
  • Walmart Marketplace

You can manually enter a different UPC for each product per these channels, or import a populated spreadsheet to bulk-update a different UPC for several products per these channels. After you set a product to use a different UPC, that UPC is used instead of the default UPC shown on the main Product Summary.

PREREQUISITE: This is not a default option. To activate, click Settings > Client Setting > General Settings > Enable UPC for Channel.

Manually entering different product UPC(s)


  1. In the Product Summary > Toolbox > Channel Properties > Enter the different UPC in the UPC for Channel field > Save. When posting products to that channel, this UPC is now prioritized and sent.
  2. Repeat for other products as desired.

Bulk updating multiple product UPCs


  1. Click Inventory > Import Product Info > Update UPC for Channel.

  2. Click Download Template.
    1. Populate the 3 spreadsheet columns with multiple products and channels > Save.
    Important! Enter each channel name exactly as follows without spaces to process the update correctly: eBayOrder, Amazon, or Walmart_Marketplace.
  3. When done, click Choose File > Select your saved spreadsheet.
  4. Click Update UPCs for channel. Your import is now scheduled. When posting those products to those channels, these UPCs are now prioritized and sent.

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