Sales Reports Overview

Updated 9 months ago

Sales Dashboard

The Sales Dashboard shows sales revenue and quantities  - totals and per day, as well as the daily averages - across a selected time period. Only orders that are fully shipped are included in the Profit and Loss report. The dates used refer to the Ship Date. 

You can filter the Dashboard by date range and by Company, Company Groups (if available), Channel, Purchaser, Manufacturer, and Vendor. The filter options control the data display on all sections of the dashboard.

  • Graph Chart - Sales revenue per day with total sales and total profit noted at the top. The percentage in the green or red box at the top right of the chart compares profit and loss from the selected date range to the prior identical period, e.g. - 7 days compared to the previous 7 days. Click on the box to open a sub-dashboard that compares the sales - total and per day - for the selected date range. 
  • Pie Chart - Percentage of sales revenue per channel. Clicking on a channel section will detail the sales revenue per day in the Graph Chart.
  • Daily Averages:
    • Daily Sales - Total daily average sales revenue for selected date range (Total Revenue / No. of Sales). The percentages indicate an increase or decrease in sales revenue from the previous period of similar range. For example, if sales are calculated for 7 days, it will compare to the prior 7-day period. Click the percentage box to open a sub-dashboard that compares daily average sales.
    • No. of Orders - Daily average number of orders in date range (No. of Orders / No. of Days). The percentages indicates an increase or decrease in No. of Orders from the previous period of similar range. For example, if No. of Orders are calculated for 7 days, it will compare to the prior 7-day period. Click the percentage box to see a sub-dashboard that compares daily No. of Orders.
    • Typical Order - The average revenue generated by an order in selected date range (Daily Average Sale / Daily Average No. of Orders). The percentages indicate an increase or decrease in sales revenue from the previous period of similar range. For example, if sales are calculated for 7 days, it will compare to the prior 7-day period. Click the percentage to open a itemized daily sales chart.
  • Top 5 Products by $ - Shows the 5 products that generated the most revenue based on sales in the selected date range
  • Top 5 Product by Unit Count - Shows the 5 products with the most sales based on sales in the selected date range
Sales Reports
For answers to general questions about using SellerCloud's Financial Reporting Suite, see the Reports FAQs.


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