Overview
In Sellercloud, you can prepare products to be posted on TopHatter, a live auction site where you can buy unique items at exclusive prices. All data sent to the channel is company-related and configured in your Company Settings. The values of all product properties are managed through the TopHatter Properties toolbar for a given product.
Product Fields Explained
To open the TopHatter Properties page of a particular product, follow the steps below.
- Go to Catalog > Manage Catalog.
- Open the requested product.
- Click Toolbox, and select TopHatter Properties.
- Alternately, click the TopHatter Icon on the Manage Catalog grid (see figure below).
- To change any product data, click the Edit option in the upper right corner. Make any required changes, and click Save.
General Panel
This panel displays general product information that will be sent to the TopHatter channel. See the table below to learn more about each of the fields in this panel.
| FIELD NAME | DEFINITION |
| Enabled | Select the checkbox to display the product on the TopHatter site. With Matrix products, both a parent and all children need to be also TopHatter Enabled. When updating a product via bulk update, enter the True/False values in the respective TopHatterEnabled column header. |
| Product Title | Enter the title of a product to be displayed on TopHatter. Maximum 255 characters are allowed per this field. |
| Merchant SKU | Displays the Merchant SKU identifier of the selected product |
| Category | Specify the matching product category on TopHatter |
| Brand | Displays the brand name of the selected product |
| Description | To display the brief product description specified, click Preview |
| Product Condition | Displays the overall state of the product selected |
| Product Material | Displays a material the selected product is made of |
Pricing Panel
This panel displays product prices posted on TopHatter. See the table below to learn more about each of the fields in this panel.
| FIELD NAME | DEFINITION |
| Starting Bid | The amount suggested by the auctioneer to open the bidding over the product. Deselect the Default checkbox to specify the value manually. |
| Buy Now Price | The traditional (fixed) purchasing price of a product. Deselect the Default checkbox to specify the value manually. |
| Cost Basis | The total amount originally invested to purchase the product selected |
| List / Retail Price | The product price going to TopHatter product listings |
Channel Images Panel
This panel stores product images to be displayed on the TopHatter website. On the panel header, click the pencil icon to open the Image Manager and upload images for Primary, Thumbnail, Swatch, or other product previews. You can also import images using their URLs.
Inventory Panel
This panel displays both actual inventory quantities and inventory specifically adjusted to be posted on TopHatter. See the table below to learn more about each of the fields in this panel.
| FIELD NAME | DEFINITION |
| Safety Quantity | To manually set the Safety Quantity of a product, deselect the Default checkbox |
| Inventory | Shows how many items are currently in-stock, and how many of them are available for purchasing on TopHatter |
| Enable Max Qty | Select the checkbox to allow purchasing the maximum number of product items set in the Max Quantity field |
| Max Quantity | Set the maximum quantity required to allow purchasing of the product. To manually set the quantity, deselect the Default checkbox. |
Shipping Panel
This panel displays shipping data specific to the selected product. See the table below to learn more about each of the fields in this panel.
| FIELD NAME | DEFINITION |
| Shipping Price | Displays the amount to be invoiced for shipping. To manually set the price, deselect the Default checkbox. |
| Shipping Origin | Displays the location where the product will be shipped from. To manually set the value, deselect the Default checkbox. |
| Lead Time | The time spent on processing the purchase, preparing, and transporting it to the buyer. To manually set the value, deselect the Default checkbox. |
| Days To Deliver | The time spent specifically on transporting the purchase to the buyer. To manually set the value, deselect the Default checkbox. |
Actions Explained
To perform an action on a TopHatter-enabled product, click Actions in the upper right of the product’s TopHatter Properties page, and select the appropriate option. There are two options available.
Click the Post or Update Product option to either initially post or manually update, the product on the TopHatter channel.
Click the Export Inventory option to download product information to your computer.