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Brands

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Overview

You can add brands in Sellercloud and assign them to products manually and in bulk. They are essential for channels like Amazon where brand information is required. Learn more about creating and managing your brands below.

Brand names are case sensitive, so make sure that the brand name in Sellercloud is identical to that of your channel listing.
If no brand has been selected and if the manufacturer matches the brand name, Sellercloud can use the latter instead.

Add New Brands

Sellercloud allows you to add brands either manually or in bulk.

Manually

  1. Brands are created and stored in Settings > Client Settings > Brands.
  2. Press Add New Brand > Add the information required > Save.

In Bulk

  1. Go to Settings > Client Settings > Brands.
  2. Select the Import Brands icon > Download and populate your template > Upload.

Brand Name Per Channel

You can also map your Sellercloud brand name to the appropriate Brand for the channel of your choice.

  1. Go to Settings > Client Settings > Brands > Select a brand.
  2. Press Edit > Enter the desired Brand Name information for the channels of your choice >Press  Save.
You can restrict specific channels from your brand by checking the relevant checkbox, as shown below.

Add brand delta sellercloud

Manage Brands

You can easily edit, delete, export, and import brands in Sellercloud.

  1. Go to Settings > Clients Settings > Brands.
  2. Select your brand and press the Pencil icon or click the icons on the top right.
    edit brands delta sc

Merge Brands

If you have duplicate brands, you can merge them. Duplicate versions of the same information can lead to confusion and errors. By merging duplicate brands, you can ensure all information is consolidated and up-to-date.

This action is not reversible. Merging these brands will delete the merged brands from the system and update all products with the merge-into brand. Any saved searches or scheduled tasks with these brands selected as filters will not be automatically updated.
To merge brands:
  1. Go to Settings > Client Settings > Brands.
  2. Find and select the brands to merge.
  3. Click the Merge icon.
  4. Select a Merge To Brand and click Continue.
  5. A warning message appears. Click Confirm to continue.

Associate Brands to Products

You can then add the created brand to a product either manually or in bulk.

Manually

  1. Go to Catalog > Manage Catalog > Open a product.
  2. In the Details panel, edit the Brand field and press Save.

In Bulk

  1. Go to Catalog > Tools > Import Product Info > Bulk Product Update.
  2. Generate a template using BrandName or BrandID.
  3. Populate the fields, save the template, and Upload it back to Sellercloud.
  4. Optional: use the same column headers to export associated product brands with Custom Export.

Overview

Learn more about brands in Sellercloud. Clients can add a brand to a product with ease. This is essential for channels like Amazon that require brand information.

Brand names are case-sensitive, so be sure that the brand name entered matches the brand name of the ASIN in Amazon.
If no brand has been selected and if the manufacturer matches the brand name, Sellercloud can use the latter instead.

Access brands

  1. Go to Client Settings > Brands.
  2. Press Add New Brand > Save.

Add brands to products

Sellercloud has four options for adding brands to products:

  1. Enable client setting Get Brand from Amazon (if unknown) when launching product. The brand will be retrieved from ASIN if there is no brand already populated.
  2. Click Get Info from Amazon on the Amazon Properties page action menu. The brand field will populate with the brand that has been attached to the set ASIN.
  3. After having created a brand as shown above, select a brand name from the Brand field drop down. Alternatively, download the sample file, enter the brand names, save the file, select it using the Choose File button, and import it by clicking Import Brands.
  4. Bulk update multiple products using the column header BrandName. Again, the Brand names must first be entered in Brands in order to bulk update.

Manage Brands

You can easily edit, delete, and export brands in Sellercloud.

  1. Go to Settings > Brands.
  2. Find and select brands.
  3. Click Edit or Select Action and select from the actions and click Go.

Merge Brands

If you have duplicate brands, you can merge them. Duplicate versions of the same information can lead to confusion and errors. By merging duplicate brands, you can ensure all information is consolidated and up-to-date.

This action is not reversible. Merging these brands will delete the merged brands from the system and update all products with the merge-into brand. Any saved searches or scheduled tasks with these brands selected as filters will not be automatically updated.
To merge brands:
  1. Go to Settings > Brands.
  2. Find and select the brands to merge.
  3. Click Select Action and select Merge.
  4. Select a Merge To Brand and click Continue.
  5. A warning message appears. Click OK to continue.

Restrict brands on channels

Sellercloud allows you to restrict a brand for certain channels. If you try to post a product from that brand to the restricted channel, Sellercloud will generate an error message that this brand is not allowed on that channel.

  1. Go to Brands > Select a brand.
  2. Press Edit > Select Restricted channels > Save.

restrict brands alpha

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