Overview
Walmart requires a Product Description for each of its listings. The Product Description can be up to 4000 characters. Additionally, you can set a Short Description and Long Description.
You can read more about the requirements for product descriptions here.
Add Walmart Product Description
You can set product descriptions manually and in bulk.
Manually
- Go to Catalog > Manage Catalog > Open a product > Toolbox > Walmart Marketplace.
- Add descriptions.
In Bulk
To bulk update Walmart descriptions:
- Go to Catalog > Tools > Import Product Info > Bulk Product Update.
- Generate a template with a WalmartAPIDescription column.
- Populate and save the template, and upload it to Sellercloud.
Descriptions for Walmart product listings are populated according to the following logic:
- If an eBay Description Template is chosen on the product’s Walmart Marketplace page, the Product Description is taken from there. If no eBay template is chosen, then Walmart Description is used.
- If Walmart Description is blank, then the product’s Long Description is used. The Long Description should contain at least 150 words.
- If Long Description is blank, then the product’s Short Description is used.
- If there is no Short Description, the Product Name will be used by default, with a limit of 4000 characters.
Walmart requires a product description for each of its listings.
Descriptions for Walmart product listings are populated according to the following logic:
- If an eBay Description Template is chosen on a product’s Walmart Marketplace properties (show me), the Walmart description is taken from there.
- If no eBay template is chosen, then Walmart Description is used. (This field is used exclusively for Walmart Marketplace listings.)
- If Walmart Description is blank, then the product’s Long Description is used.
- If Long Description is blank, then the product’s Short Description is used.
- If there is no Short Description, the Product Name is used by default, with a limit of 4000 characters.
You can always bulk-update Walmart product descriptions using the WalmartAPIDescription column.