The Walmart Marketplace Properties page is where Walmart product attributes can be set on a specific product so that it can be posted to Walmart Marketplace. Inventory settings such as safety qty for Walmart Marketplace can also be configured there.
The required attributes for posting to Walmart Marketplace are noted with a red asterisk. Hovering your mouse over the Red X will reveal a “Required Attributes Missing” message. After selecting the product’s category, you will also see category-specific attributes that you can complete.
Updating Walmart Marketplace properties in bulk
Multiple products can be edited and made ready for Walmart Marketplace in bulk through the Bulk Update Products page. You can use the Export Channel Missing Information feature to export a ready template with column headers for Walmart Marketplace.
| Option | Description |
| Walmart Enabled | Products that are not Walmart enabled will be considered, for the Walmart Inventory Feed, to have a qty of zero.
Set this on the Walmart Marketplace Product Properties page. |
| Merchant SKU | Defaults to ProductID. However, in case of an SKU mismatch, can be edited to match the SKU code on Walmart Marketplace. The Merchant SKU is sent to Walmart.
Set this on the Walmart Marketplace Product Properties page. |
| Old Merchant SKU | Can be used to change the Product SKU code on Walmart.
When a value is entered, an SKU override will be sent when the product is posted and the product code will be changed to Merchant SKU. The old SKU field will then be removed from the Old SKU field. Use the column header WalmartAPISKUOverrideValue for bulk updates. Set this on the Walmart Marketplace Product Properties page. |
| Safety Qty | Helps reduce the risk of overselling by subtracting the set number of units from the available quantity.
Set this on the Walmart Marketplace Product Properties page. The default value for the company can be set on the Walmart Marketplace company settings. |
| Max Qty Enabled | To enable the Max Qty, click on the checkbox. When using Max Qty, you can specify the maximum units sent to the channel.
Set this on the Walmart Marketplace Product Properties page. The default value for the company can be set on the Walmart Marketplace company settings. |
| Enable Default Qty | Reveals qty field. Enter qty to be used when product is marked as Replenishable.
Defaults are set on the Walmart Marketplace company setting page. |
| List Price | MSRP. Used in conjunction with Price Discounts.
Set this on the Walmart Marketplace Product Properties page. |
| Walmart Price | Selling Price on Walmart. Check the Use Default check-box to use the Site Price.
Set this on the Walmart Marketplace Product Properties page. |
| Price to Post | Displays the Walmart Buy Box Price and Buy Box Shipping Price. Price is pulled automatically but can be retrieved manually to get the most recent price.
Set this on the Walmart Marketplace Product Properties page. |
| Enable Repricing | Enables repricers and sets minimum price percentage. Read more here
Set this on the Walmart Marketplace Product Properties page. |
| Discount Type | Used for Walmart Marketplace Promotions. Defaults to the Base type (regular price). To list a discount with a comparison price, select from the following options:
The comparison price will be pulled from the List Price field. Set this on the Walmart Marketplace Product Properties page. |
| Discount Display Type | Used for Walmart Marketplace Promotions.
Set this on the Walmart Marketplace Product Properties page. |
| Fulfillment Latency | Lead time to ship – The amount of time it takes to ship the order from when the order is placed.
This attribute is not included in the Inventory feed. The only way to update it is manually using the Action Menu task Update Shipping Lag time on WM.
Important! Unless your items involve special processing (like furniture or personalized items), your fulfillment lag time must be set to 1 or 2 days. Set this on the Walmart Marketplace Product Properties page. Defaults are set on the Walmart Marketplace company settings page. |
| Units per Consumer Unit | Indicates the Multi Pack qty (e.g., pack of 6).
Set this on the Walmart Marketplace Product Properties page. |
| Tax Code | Product Tax Code. Walmart Marketplace tax codes are numerical values. Learn more about how to apply tax codes and download updated tax codes here.
Set this on the Walmart Marketplace Product Properties page. A default product tax code can be entered on the Walmart Marketplace company settings page. |
| Short Description | If none entered, will default to Product Name.
Set this on the Walmart Marketplace Product Properties page. |
| Long Description | Walmart recommends a long description contains at least 150 words.
You can read more about requirements for product description here. Set this on the Walmart Marketplace Product Properties page. |
| Bullet Points | Pull from bullet points on Amazon Properties page.
Set this on the Walmart Marketplace Product Properties page. |
| Weight | Weight of product + shipping package.
Set this on the Walmart Marketplace Product Properties page. |
| Dimensions | Length, width, and height of a package.
Set this on the Walmart Marketplace Product Properties page. |
| Parent Category | Main Category.
Note: The value should match the category value from the dropdown menu on the product’s Walmart properties page. |
| Child Category | Sub-Category.
Note: The value should match the category value from the dropdown menu on the product’s Walmart properties page. |
| Manage Attributes (button at top) | Based on Category selection. Required fields are highlighted. See below on bulk updating products with Walmart Attributes. |
| Product Identifier | UPC, EAN, GTIN, ISBN,
A universal product code is required for listing on Walmart Marketplace. Typically used is the UPC. By default, Sellercloud will validate the UPC when posting a product to Walmart. If UPC is invalid, such as not enough digits, an error will appear. This allows the poster to be informed at the time of posting, instead of getting rejected by Walmart later and receiving a complex error message. Set this on the Walmart Marketplace Product Properties page. |
| Channel Images | File size must not exceed 1MB.
Set this on the Walmart Marketplace Product Properties page. |
Walmart product description
Walmart product descriptions can be set in various ways.
Import Walmart Marketplace attributes
Products can be updated in bulk with Walmart attributes using a file import.
- Click Inventory > Import Products > Import Product Info > Import Walmart Marketplace Attributes.
- Download the template.
- Populate with Category Name and Attribute Name and Values. (Expected values are alphanumeric.) The category field is required because attributes are category-specific. See link to get best categories https://marketplace.walmart.com/knowledgebase/articles/File_Download/Selecting-The-Best-Category-For-An-Item-For-DSVs-And-Suppliers
- Import on this page.
