Walmart Description

Walmart requires a product description for each of its listings.

Descriptions for Walmart product listings are populated according to the following logic:

  1. If an eBay Description Template is chosen on a product’s Walmart Marketplace properties (show me), the Walmart description is taken from there.
  2. If no eBay template is chosen, then Walmart Description is used. (This field is used exclusively for Walmart Marketplace listings.)
  3. If Walmart Description is blankthen the product’s Long Description is used.
  4. If Long Description is blank, then the product’s Short Description is used.
  5. If there is no Short Description, the Product Name is used by default, with a limit of 4000 characters.
You can always bulk-update Walmart product descriptions using the WalmartAPIDescription column.

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